I help new online entrepreneurs create a cohesive brand in a delightful way by creating design templates and teaching quick and easy customization techniques inside my membership.
My super power is breaking down design concepts in a way that’s easy to understand and implement. This helps my dream customers, who aren’t natural-born designers, feel genuinely supported and confident in promoting their business with beautiful designs.
about me
I’m not your typical designer.
I’m not your typical designer.
That’s probably because I didn’t start out as a designer at all.
A while back in a little town called Escazú in Costa Rica, a 5-year-old girl told her dad she was going to be an animator after he brought her back a View Master with Sleeping Beauty slides in it.
Cut to seventeen years after that scene and you’d find me in the U.S. graduating from the School of Visual Arts with a BFA in Traditional Animation! I went on to work for big name studios like Nick Jr., Cartoon Network, PBS Kids, and Disney on Broadway to name a few.
One day, while scoping out what might be my next project, I learned I would be animating a talking butt (yes… you read that right). That’s when I decided, I was breaking up with animation.
Luckily, I’ve always had shiny object syndrome and a project in my back pocket.
As I had worked my way through different animation projects, I had also quietly been creating brands and websites through word-of-mouth referrals. So with a handful of freelance clients, I took a leap of faith and decided to go out on my own.
I worked for 10+ years solely on those word-of-mouth referrals without ever advertising my services.
your story
So what does my story have to do with you?
Well, I’m guessing you’re here because you just started a business, need to design it, and have no idea where to start.
I know all about that and years of working with many small business owners have taught me that there are only two ways you can move forward in design:
You can hire me as your designer.
There are sick benefits that come along with that. For starters, you don’t have to lift a finger and you’ll have a gorgeous brand and/or custom website handed to you, ready to go.
Or you can put the work in yourself.
I firmly believe that you shouldn’t have to be a designer to have a beautiful brand. Everyone deserves a brand they’re proud of that grows their business. The problem is, not everyone has the budget to hire a designer right away and that is completely normal!
That’s why I created Brand Kits. They’re a MUCH more affordable option to get my designs into your hands without breaking the bank or pulling your hair out.
Brand Kits allow me to give you the assets you need to design a beautiful brand and coach you through the process. Plus, with so many downloadable resources designed by me, you don’t have to worry that you can’t afford a designer right now because you basically have one in your back pocket anyway!
The decision is yours and I will be there with you every step of the way, no matter what path you choose.
My goal is to empower driven business owners to grow their businesses by helping them create professional and polished looking brands that will help them take their business to the next level!
No matter what, you’re not leaving here without a gorgeous brand!
